Get PPC Advertising For Beginners Lessons. By definition PPC is an internet-advertising model used to direct traffic to websites, in which advertisers pay the publisher typically a website owner when the ad is clicked. It is defined simply as the amount spent to get an advertisement clicked. While PPC advertising might seem complicated at first, it’s actually a very affordable way to get targeted traffic to your website and targeted traffic is really the only kind of traffic you want. Simply put, you set up a campaign and then you pay each time someone clicks through your ad to your website. There are many PPC search engines available including Google Adwords, Yahoo Search and Bing Ads, which are three of the most popular places to start. Each one of these programs operate on the same basic premise. They display your ads on relevant websites and you pay them every time someone clicks on your ad. This course is not intended for use as a source of legal, business, accounting or financial advice. All readers are advised to seek services of competent professionals in legal, business, accounting, and finance field.
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